Sanforized vs Unsanforized vs Raw: How to Pick Your Selvedge Jeans

Denim traces its origins back to France and the development of a kind of twill called ‘serge de Nimes.’ But the cultural icon that blue jeans have become is widely credited to Levi Strauss back in 1870s San Francisco. Back then, “Levi’s” were marketed as “shrink to fit,” meaning just that: you bought them a … Read more