Sanforized vs Unsanforized vs Raw: How to Pick Your Selvedge Jeans

Denim traces its origins back to France and the development of a kind of twill called ‘serge de Nimes.’ But the cultural icon that blue jeans have become is widely credited to Levi Strauss back in 1870s San Francisco. Back then, “Levi’s” were marketed as “shrink to fit,” meaning just that: you bought them a … Read more

2-Year Unbranded Denim Jacket Review – Can Budget Selvedge Measure Up?

The Canadian Tuxedo, Denim Leisure Suit, Ol’ Blue Blazer, the Trucker, Bluniform, Double Denim, or my personal favourite, the Dunville Dinner Jacket. No matter what you call it, we can all agree that denim jackets look pretty damn cool. There are a lot of options out there to complete the Cliff Booth special, and at … Read more

Rookie Mistakes: 5 Raw Denim Mistakes to Avoid

We’ve all been there. Whether you’re diehard denim collector or just a fade fanboy, we all came into the world of raw denim as rookies, and rookies make mistakes. We’ve probably ruined at least a pair or two on the way, but this is how we learn.&nbsp When I was a brand new denim hobbyist, … Read more

Inside Vietnam’s Raw Denim Community

There’s a flourishing raw denim scene in Vietnam, a country where locals jokingly refer to the climate as having two seasons: one hot and one hotter. While the temperatures in urban centers like Ho Chi Minh City (once known as Saigon) are hot, so are the fashion sensibilities of Vietnam’s sizable and youthful population. The … Read more

Review: Why My Samurai Jeans Are My Japanesiest Jeans

Founded in 1997 by Toru Nogami, Samurai Jeans was launched a fair amount of time after the Japanese denim scene kind of debuted in the 1970s, but while that’s when it started it really exploded in the 90s. That’s when Nogami-san starting out making cuts inspired by vintage Levi’s jeans, and they expanded into a … Read more

10 Instagram Accounts You Should Follow If You Love Boots or Denim

Starting a separate Instagram account dedicated to my clothes has been a humbling experience. Prior to this, I didn’t think anyone was as obsessed with exquisite jeans and boots as I am. I saw myself as a Froot Loop in a bag of Cheerios. It also did not help that in my daily life, I … Read more

Review: Momotaro’s Glossy, Hairy, Hand Made Japanese Jeans

“Made by hand, without compromise” is the slogan of the Kojima-based denim company Momotaro. Kojima is considered by many as the birthplace of Japanese denim — it’s home to the famous “Jeans Street” that houses many sought after storefronts of Japanese denim institutions. Momotaro is right there among them. The company has a big emphasis … Read more

Pure Blue Japan Review: My Neppiest Jeans Ever

Pure Blue Japan, or PBJ, or is a beloved Japanese denim company that was founded in 1997 and is based in the Japanese denim capital of Okayama,  right between Hiroshima and Kyoto. Note that it is not the same company as Japan Blue, or Blue Blue Japan, this is Pure Blue Japan and perhaps more … Read more

7 Reasons Japanese Denim Is So Expensive — And Why It’s Worth It

It’s no secret that Japanese denim can be pricey, often over $300 a pair, but what makes this so? Before we can determine if these jeans are ‘worth it’ (a wildly relative concept), we first have to understand what Japanese denim is, and what sets it apart from the ubiquitous cheaper options, which may at … Read more

The Best Selvedge Jeans That Aren’t Raw

The terms “raw” and “selvedge” are used a lot nowadays to describe high end denim jeans. Although often group together, the two words describe a totally independent world in jean manufacturing. Just because your pair of jeans is made from selvedge denim doesn’t mean it is raw. For example: Raw but not selvedge : Levi’s … Read more